Website proposal

Murai by Rajesh Alex

Three creative directions for the website. Each has its own writing style and design. Each one comes as a wireframe (layout and copy), mockup images, and a clickable website. Please review them and choose a direction, or tell us which parts of each you like.

Choose a direction

A

The Riverside Estate

“A private estate on the Chalakudy river”

Quiet, regal luxury. Murai is presented as a private estate, a whole acre on the Chalakudy river reserved for one party at a time. The language is restrained and assured, a little ceremonial, with no exclamation marks.

Proposed fonts: Cormorant Garamond (display, light/semibold), Jost (body)
Palette: Ivory, deep river-green, antique brass
Wireframe Mockups Website
B

Slow River

“Where the river sets the pace”

Nature first and sensory. Short, lyrical lines about sound, light and time; the river sets the pace of everything. Aimed at couples, creatives and long-stay remote workers.

Proposed fonts: Instrument Serif (display, tall & slender), Manrope (body)
Palette: Mist white, moss, river-slate, laterite red accent
Wireframe Mockups Website
C

Our Home on the River

“Our home by the river. Yours for a while.”

Warm, personal Kerala hospitality in Rajesh Alex’s own voice. Murai is a family home opened to guests, with heritage textures and generous detail. Aimed at families and groups of friends.

Proposed fonts: Playfair Display (display, condensed weights), Lora or Mulish (body)
Palette: Laterite terracotta, coconut cream, banana-leaf green, gold
Wireframe Mockups Website

Approval stages

  1. Site map & content outlinePages, sections, booking flow and three creative directions
    For review
  2. Wireframes with write-upsAll pages for options A, B and C, with copy placed in grey-box layouts
    For review
  3. MockupsDesigned images of key pages for all three directions (fonts, colours, photography)
    For review
  4. Full website buildAll three directions as clickable websites, with booking calendar → WhatsApp / email
    For review
  5. Content completionFAQ answers, experiences, monthly rates, final blog articles
  6. Professional photographyReplace iPhone and stock images with the professional shoot
  7. LaunchDomain, real contact details, SEO, Google Maps and go-live

Photos: the current images are from an iPhone site visit and will be replaced by a professional shoot. Contact details, the domain and distances are placeholders until confirmed.